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The Hilleberg Outdoor Academy – Autumn Tour

At our Hilleberg Outdoor Academy, we host a selection of our retail partners for a multiday backcountry trip into the mountains of Jämtland, in northern Sweden, a short distance from our company headquarters. At these training seminars, which we run a few times a year, retailers both learn about us, and spend a few days in the Swedish mountains getting hands-on experience using our tents. The Hilleberg Outdoor Academy is a vital part of our relationship with our retailers, as it strengthens our partnerships with them, as well as ensuring that they have deep, real-life knowledge of our tents.

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